A Comprehensive Solution Manual for Public Relation Practice 8/E By Allen H Center Patrick Jackson Stacey Smith Frank Stansberry
1. The Purposes of Public Relations
2. How Public Relations Deals with Problems and Opportunities
3. Employee Relations
4. Community Relations
5. Investor Relations
6. Consumer Relations
7. Media Relations
8. Public Issue Campaigns and Debates
9. Crisis Management
10. Standards, Ethics, and Values
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